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Inside Walmart's push to win fashion shoppers with $25-and-under looks, new bohemian brand

πŸ‡ΊπŸ‡Έ United States πŸ•’ October 1, 2026 πŸ“‘ feeds.nbcnews.com
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With Target struggling and Amazon's essentials in the mix, Walmart is pushing fashion to gain market share. With new brand Scenario's under-$25 looks, the retailer aims to shift perceptions of "cheap" to chic value. NBC News' Allie Canal reports.

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